Meet the Team
Kayode Emmanuel
Founder/Lead Consultant
Olukayode Emmanuel had his higher education at the University of Lagos. In the last fifteen years, he has honed his innovative and creative skills, with hands-on experience in copywriting and creative brand leadership
Oluwaseyi Oke
Account Planning
Oluwaseyi Oke is an Account Planner and Account Manager with over 10 years progressive experience. At Bluebird Communications, she was the team lead on several projects
Jide Salawu
Design and Print Production
He is that ‘Zaria Boy’ that has what it takes to create colourful designs that pull at heart strings of the Nigerian consumers. He loves to paint and speaks Hausa and Yoruba fluently. The passionate and self-motivated Jide Salawu leads Yaji’s design team.
Oluwatosin O. Togunboh
Director, Media Planning/ Projects
Oluwatosin O. Togunbo is an Economics graduate from the University of Lagos with over 15 years of experience in media planning and buying. He previously worked with MEDIATRAK NIGERIA, managing media monitoring for top brands such as Nigerian Breweries, Coca-Cola, Nokia, GLO, Airtel, Procter & Gamble, Reckitt Benckiser, and Keystone Bank.
He currently oversees media placements for brands like 1XBET, FairMoney MFB, FMN, and Unilever across print, TV, radio, and social media platforms nationwide. His core strengths include data analysis, and the preparation of Share of Voice (SOV) and Share of Spend (SOS) reports.
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Appollo Adangu
Head, Audio/Visual Production
Appollos has spent a number of years, in Kano, working on high profile audio-visual production projects for brands like: Vedan, Malta Guinness (bude baki da Multina), VOA (Kariya), Kano state in focus, Tashi in taimake ka for MTN
LATIFAT ABDULSALAM
Director, Research and Insight
Abdulsalam Latifat is a Kano-based qualitative research professional with over 16 years of experience in fieldwork, moderation, and data analysis across Nigeria. She has worked on health, gender, education, and financial inclusion projects with leading organizations like BBC Media Action, IPSOS, and Kantar. Fluent in English, Hausa, and Yoruba, she is known for her cultural sensitivity, precise translation, and strong field coordination. Latifat brings a blend of academic training and hands-on expertise to deliver high-quality, impactful research.
